The Martin Memorial Foundation LifeSavers are looking to refresh their efforts to help new mothers and babies on the Treasure Coast in a bold and exciting new way – through the Pepsi Refresh Project.
The Pepsi Refresh Project is an effort to foster innovative programs that will benefit communities, and will award more than $20 million this year to fund ideas and projects. The Martin Memorial Foundation received notification on Oct. 1 that the LifeSavers’ efforts to enhance health care for kids and families was accepted as one of the Pepsi Refresh projects for the month.
The LifeSavers are vying for one of two possible $250,000 grants. Winners are selected by a popular vote. To vote for the LifeSavers project, visit www.refresheverything.com/goombaybash or text 103329 to Pepsi at 73774. Voting ends Nov. 1.
The Pepsi Refresh Project launched in January 2010. Each month, 1,000 submissions are reviewed and approved projects are then posted online and voted on for the entire month following submission. Pepsi Refresh is looking for “projects that are beneficial, achievable, constructive, and ‘shovel-ready’ (meaning it can be finished within 12 months of funding).”
The LifeSavers are a committee of nearly 70 philanthropists from Martin and St. Lucie counties who work hard to create awareness for the needs of new mothers and infants, as well as pediatric patients at Martin Memorial. A number of the committee members have had children born at Martin Memorial – and some were actually born at the hospital themselves.
“I think the LifeSavers fit perfectly with what the Pepsi Refresh Project is trying to accomplish,” said Lindsay Nickerson, co-chair of the LifeSavers committee. “We are a group of individuals who, by using innovation, passion and teamwork, are helping to ensure babies born at Martin Memorial receive the best possible health care available. And in many cases, that care is quite literally a life saver.”
Since its inception in 2002, the LifeSavers have raised $600,000 for the Martin Memorial Foundation. Those funds are used to purchase new technology and equipment, as well as to provide needed renovations to Martin Memorial’s maternal-child department and pediatric rehabilitation facilities.
At the 2010 Goombay Bash, the annual summer event that highlights the group’s efforts, the LifeSavers brought in a record $130,000 with the help of 650 revelers and numerous sponsors.
“The LifeSavers have been so successful not only because they support a great cause, but because of the passion and commitment they bring to everything they do,” said Melinda Stevens, co-chair of the committee. “The Pepsi Refresh Project is an exciting opportunity to continue that legacy of assisting Treasure Coast residents. We hope the community will help us reach our goal and in doing so, help new mothers and babies have access to the highest quality care available.”
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